• 2014/04/16 Challenge Tires debuts in China at the Shanghai Bicycle Show
    • Challenge Tires debuts in China at the Shanghai Bicycle Show Challenge Tires debuts in China at the Shanghai Bicycle Show Challenge Tires debuts in China at the Shanghai Bicycle Show

      Challenge Handmade Tires debuts with a big display in China at the China International Bicycle Show in Shanghai (April 13-16th) and today was the fourth and final day of the show.

       

      Challenge Tires exhibited in the China market for the first time presenting its high end products and handmade technology, providing its catalog in Chinese and explaining how it is making stock readily available locally for easier purchase and customer service.

       

      Challenge had a good flow of China local customers who already sell higher end imported bicycles and parts and who were in awe and in need, they said, for both higher quality and competition level tires to pair with the high end wheels and bikes they sold.

       

      The booth also had very good media turnout and a 45min. visit from the Chinese cable TV .

       

      Challenge can consider itself satisfied of the positive outcome from the show and from its first approach in this large, emerging market. Now lots of work and follow up needs to be done.

       

      The Shanghai show was also well attended by several International distributors visiting the from Indonesia, Korea, Taiwan, Mexico, Argentina, Italy, U.S. and more..